Food Union product calendar

TASK – to create a new annual calendar for 12 different product lines within a short time frame and therefore- limited resources. Following the trainings, two main composite directions can be distinguished: a rich, bright, “crazy” design, or quite the opposite, an askietic, unsaturated design which, at the same time, may be juicy and contrasting. We chose the second route, thus leaving the main accent to the product rather than its integration into a stylistically complex composition. The result? A bright, efficient composition, creating a mood with minimal means of expression.